But now it’s very challenging.Ī very niche product. 2.5 years ago, I think they could have spring-boarded into goodness. It’s the same problem that some race series or pro teams have that are just done on the whims of a super-rich person: It’s great, until the moment they see another shiny object and drop you overnight.Īnd unfortunately, mid-2022 (or anytime 2022) is absolutely the worst possible time in history to try and launch a new trainer platform.

But I worry the challenge is when you’re almost exclusively funded by a single entity (government of UAE), at this stage, I worry about viability.

It’s great to see competitors, and I’ve got something I’ll write-up on this here shortly. Graphics-wise, it’s a bit better, but not noticeably so, since most of the worlds kinda look the same (basically one is a blend of the UAE and Bahrain, and the other is a world of Saudi). I think the challenge they have is really just the same as everyone else at this stage: Getting people onto a platform when there’s few people on the platform. Their training calendar, training plans, and workouts are all good (all basically developed in conjunction with the coaches at UAE Team Emerites).

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